Just like Mug printing, T-Shirt printing, Brochure Printing, Poster printing can be a fun way to present a message & do some interesting things with the design. Poster design starts with a common canvas. Common poster sizes are 8.5 by 11 inch letter (or A4), 11 by 17 inches and 22 by 34 inches. Commonly, large format poster sizes are 24 inches x 36 inches. Posters can be designed vertically or horizontally, but are most commonly designed with vertical orientation. Today we are taking a look at some useful tips for improving poster printing.
1. Color Palette
If you are working on an image preparation program like Photoshop during the poster printing of your brand , always remember that some of the colors that you are able to view on your screen are not able to be replicated by a printer. This is because many programs work on RGB color while printers work on CMYK. So, before sending your poster off for printing, view it in CMYK color on your computer in order to get assured of the final color scheme.
2. Set Maximum Resolution
Remember that your design for poster printing is usually much smaller on screen than it is available in physical form, which means it might look great to you but then end up rather pixilated when it arrives back from printing. In order to avoid this, be sure to set your image to a resolution suitable for printing when creating the poster.
3. Make Allowance for ‘Bleed’
This is a very important point to remember during poster printing. If the image of your poster runs to its edges, it is advisable to include an extra few millimeters – between 3 & 5; that runs further than the dimensions of your poster. This extra allowance is called ‘bleed’ and it ensures that you don’t get white lines on some edges after the poster is cut.
4. Double check the text
While opting for poster printing, make sure that you have not made any spelling mistakes, then check again. These can often slip past you, & can be costly as well as embarrassing. Also, if you are using special fonts, then make sure to rasterize them (if you are using Photoshop), so that the printer can view them. Better yet, save the final poster as a .pdf file to make sure that it ends up exactly as you designed it.
4.5. Choose the right printing Paper
The quality, weight, as well as various other aspects of printing paper can make a significant difference to the overall quality of your poster. Hence, in order to ensure the best possible quality for your poster printing, be sure to discuss the various options with your poster printer before going ahead with the process.
4.6. Choose the Appropriate Poster Printer
Poor quality printing paper can definitely ruin the effect of your poster. But, the same goes for a lack of printing knowledge as well as expertise. Be sure to choose a poster printer that has experience in the field as well as is renowned for the highest quality work.